Vibrant, confident, and with a wonderful sense of style, Marjorie Alice Lenz was a third-generation Californian and a fashion journalist. For years she was the West Coast editor of Mademoiselle magazine, a post that led to her association with California designers and other notables in the fashion industry. As a doyenne in the industry, Ms. Lenz was known for her eye for young talent and as a valuable resource to those seeking entrée into the fashion world. Ms. Lenz was also a true Bruin. She graduated from UCLA in 1936 and remained active in both the Alumni Association and Gold Shield Alumnae of UCLA. Through Gold Shield Ms. Lenz created The Gold Shield Marjorie Alice Lenz Endowed Collection in Fashion and Costume Design, merging her career interest in fashion with helping young talents attain knowledge in the field. This endowment supports the acquisition, preservation, and access to print and non-print materials, including visual and digital items, in the fields of fashion design and costume design.